Monday, July 23, 2007

If you're a webmaster, you've probably heard about Google's Adsense. Perhaps you're even earning from it already. This article will show you a method to increase your Adsense revenue dramatically.

Google's Adsense allows webmasters to place links from Google's Adwords advertisers on their webpages by inserting a special code. When a visitor clicked on a link, the webmaster gets a cut of the profit Google made from the advertiser.

The unique feature about Adsense is that the links it generates on your webpage are relevant to your page content. Thus, your keywords and topics become very important determinant for the type of links that will appear on your webpage.

There are only two factors that determine how much a webmaster can make from Adsense. The first factor is the number of visitors who click on the links.

The more people who clicked on the links, the more you make. Naturally, this means that the more targetted traffic to the website, the more you'll make. This is where most webmasters focus their efforts on.

The second factor is the value of the links they clicked on. Here's where you can make a great difference to your earnings from Adsense and is our focus in this article.

Let's take a look at how this works:

Suppose you have 1000 visitors to your website and you get 2% conversion, that is 20 people clicked on your Adsense links. Let's assume that your Adsense links pay you only 50 cents per click. So you earn $10 dollars.

Now let's see how much this same traffic will make for you if your Adsense links pay you $5 per click. For the same number of clicks, you make $100 dollars. That's a ten-fold increased in revenue!

Well, that makes sense, you said, but how am going to determine what type of links appear on my webpages?

Good questions!Here's where you'll need to do a little research and here's a tool to help you do just that.

Go over to http://www.pixelfast.com/overture/ and you'll get a tool that shows you how much each keyword is worth. While this tool is for Overture's keywords, we can safely assume that this reflects the keyword values for Googles Adwords as well.

Once you've found the keywords with high monetary values, you can optimize your webpages for them. This will increase your chances of having these high value keyword links appearing on your webpages.

Some people have actually made extensive researches on Google's top paying keywords and found that one or two keywords are worth almost $100!

However, generally most keywords are valued at between 50 cents and $5 dollars. Some keywords like "internet marketing" may fetch up to $7 dollars and "mortgage" pays up to $10 dollars.

These values may change from time to time but they generally hover around these levels. Naturally, this information is priceless and you'll have to pay to get it. I feel it is worth every cent you paid for it. You can check it out at

http://theselfimprovementsite.com/links/top-paying-keywords.html
And there you have it! A single factor that can radically increase your Adsense revenue!

Learn How to Improve the Performance of your AdSense

Google introduced some new features to AdSense account. When I checked its really useful, So I request to all adsense members to Check below given points to increase your AdSense Revenue. This is equily important for Publishers who will going to join AdSense. If they read this points and put banner accordingly it would increase their Adsense income.

Tips for Maximizing Your Google AdSense Revenue.These easy-to-implement tips to help you maximize your AdSense earnings potential.

1. Show your ads above the fold. Placing ads above the fold (the section of your page that is visible without scrolling) will make the ads more readily visible to your visitors and increase the opportunity for clicks.

2. Try different ad formats. Not all web pages are alike, so try using different ad formats to complement the varying layouts of your web pages. Google have a number of ad formats available for AdSense publishers, Choose one from that which is most suitable to your page.

3. Customize ad color combinations. Try using custom color combinations for your ad units. This allows you to ensure that the text, background, and border colors of your ads complement your website. You can choose from a wide variety of colors to create your own custom color palettes, or select from over 20 pre-defined combinations. When using color palettes, follow below given points.

The background color of the ad the same as or similar to the background color of your page.

The border of the ad a color that is prominent on your page. The title of the ad a color that is similar to the text on your page.

The URL of the ad a color similar to other link colors on your page.

For added variety and freshness, you can even choose to rotate through up to 4 different color palettes at a time. visit http://www.google.com/support/adsense/bin/answer.py?answer=9981 for editing your ad colors and creating color palettes.

4. Allow the Google bot to access your site content. To maximize your potential with AdSense, it is important that your site content is accessible to our content crawler. Certain mechanisms on your site may limit the amount of content we can crawl and use to generate ads:

Robots


If you have a robots.txt file, remove the file or add the following two lines to the top of the file:

User-agent: Mediapartners-Google*

Disallow:

This change will allow google bot to crawl the content of your site, so that google may provide you with the most relevant Google ads.

Frames

If your page uses frames, place the AdSense ad code within the frame containing content so that relevant ads can be served. Placing the ad code in an otherwise empty frame, or in a frame containing only graphics or dynamic content, will prevent google from gathering content and serving targeted ads.

Also, when generating ad layout code for pages with frames, be sure to select the Framed page checkbox on the Ad layout code page.

Login/Authentication requirements

Place AdSense ad code on web pages that do not require an account or password for access. Google crawlers aren't optimized to index pages that require a username and password, and as a result, relevant ads may not be served to these pages.

5. Filter out ads you don't want displayed on your site.From within the Settings section of your account, AdSense gives you the ability to create a URL filter list. Adding a URL to your filter list will prevent ads from that URL from showing on your website. This is a quick and easy way to prevent competitors' and other unwanted ads from being served to your pages. Ads for the websites that you add to your filter list will not run on your site, but remember that filtering sites may decrease the number of ads that can appear on your pages as well as decrease your potential earnings.

For detailed instructions on how to create a URL filter list, please
click here
http://www.google.com/support/adsense/bin/answer.py?answer=9875
Please do not click on an ad to find its URL. This may be registered as fraudulent clicks in our system. learn more about how to find the actual URL, please visit http://www.google.com/support/adsense/bin/answer.py?answer=98766.

Place AdSense ads on text-rich pages.Add AdSense ad code to pages on your site that predominantly contain text. Only text is used to determine a page's content. Therefore, although Google's targeting technology is optimized to target ads to pages with frequently updated content, image-heavy pages or pages with dynamic media such as Macromedia Flash ™ may not return relevant ads.

7. Create pages that are simple and clean.People typically skim a website for less than a minute. Ensure that visitors to your site can find what they are looking for and are not overloaded with clutter. Readability, clear navigation, and speed of loading all contribute to a well designed website.

Make sure that your font colors are easily read on your background color. Use a font size that is easy on the eyes, and use visual clues such as bullets and horizontal lines to make your site easily understood. For additional information, helpful Google search terms include:

website design tips

http://www.google.com/search?hl=en&lr=&ie=UTF-8&oe=UTF-8&q=website+design+tips

effective website navigation
http://www.google.com/search?hl=en&lr=&ie=UTF-8&oe=UTF-8&q=effective+website+navigatio

web design readability
http://www.google.com/search?hl=en&ie=UTF-8&oe=UTF-8&q=web+design+readabilit

8. Use channels to track performance.Channels are the perfect way to track the performance of your pages. Before and after optimizing your pages for AdSense, group them into channels to see how your leaderboards are performing versus your towers, or track one domain versus the other. You can even see how individual color choices affect your clickthrough rate. For more information about channels, and instructions on getting started, search or browse http://www.google.com/support/adsense/bin/topic.py?topic=152 for AdSense Support.

For comments, suggestions, and general support questions, please contact google support team at adsense-support@google.com.
For technical support, please contact adsense-tech@google.com.

If you want, you can publish these articles on search engine positioning in your newsletter, web site or ebook. You don't need to take my permission for re-publishing these articles, as long as you display the resource box at the end of each article.

Good Quality Tips Tutorials to increase your Adsense Revenue

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